Transferring Technologies - Hard & Soft

 

 

How many times do we witness the acquisition of a new promising technology by the management of a company to significantly improve performance that fails to ever produce its expected outcome? More often than most of us might like to admit. In fact, the evidence is clear, 70% of technology transference initiatives fail to deliver the expected results. Let's also understand that we are not just speaking about some new piece of hardware or electronic gadgetry (Hard Technologies). We include major shifts of process behaviors and significant adjustments in operating practices (Soft Technologies) in the data.

 

The research and case study experiences provide real insights on why and then how technology tranference needs to be managed as as you might expect it is not a "cook book formula". In fact, culture and organizational structure play major roles in the strategy and tactics necessary for technology transference to be successful.

 

JMJ Summit Services has performed the necessary research, gathered other research findings, and constructed technology transference initiatives that are tailored to organizational frameworks and cultures. Besides providing top management guidance in this critical area, it performs workshops and seminars for the workforce faced with making the transference work.